The secret to becoming the best orthodontic practice

Want to know the secret to becoming the best orthodontic practice? Here it is…. Hard work, commitment and a strong drive to succeed. 

Sorry, unfortunately there’s no magic formula that will make you the best orthodontic practice, even if you have the most talented orthodontists in your team, there are many areas of your practice you need to work on before you climb to the top. 

You’ll need to focus on all aspects of your practice, from your employees to your patient experience and business systems. Here are a few tips on how we believe you can become the best.

Recruit the right people and build a winning culture

You could have the most talented orthodontists in the country, but without the right team behind them you’ll never become the best.

Your team is responsible for building valuable relationships with your patients and for shaping the first impression patients encounter when they interact with your practice. Their knowledge, experience and customer service skills will help them connect with your patients and lay the foundations for creating the best orthodontic practice.

While individual skills are vital, it’s equally important your employees work as a team. With a variety of personalities, values and beliefs, your practice needs a united front and a positive team culture. This positivity will flow through your practice and throughout the patient experience.

A great way to ensure your team continues to grow as individuals and as a team is to invest in professional development. Ongoing training and support will ensure they have the skills and knowledge to be the best they can be.

Stand out from the crowd

To be the best you need to set yourself apart from your competitors. Your practice needs to create a unique experience to attract new patients and retain current ones.

How you create this unique experience is up to you. It could be by expanding with innovative new services, offering the latest equipment or going above and beyond during the patient journey.

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Create winning systems

Implementing effective business systems will help your practice retain consistency, give your team the tools they need to succeed and meet patient expectations. Whether it’s your booking system, or how you manage the patient experience, having a streamlined approach will benefit both your team and your patients.

Creating systems will save time and increase productivity while contributing to the growth of your practice, an essential ingredient if you want your practice to become the best!

Improve patient satisfaction with affordable orthodontic payment options

Not all patients can afford to pay for their orthodontic treatment upfront, so offering an affordable payment plan solution can help improve treatment acceptance while meeting the needs of your patients.

The DentiCare Payment Plan solution helps patients get the treatment they need. Our payment plans give your practice a consistent and reliable revenue stream and help you get paid on-time, every time.

An effective marketing strategy

If you want to be the best, you need to grow brand awareness and build your practices’ reputation.

Patient referrals are great, however there are more effective ways to promote your practice. Creating a marketing strategy will set the foundation and give your practice the direction it needs to effectively promote your practice and reach further than you have ever before.

This could include social media strategies, email marketing or through events and activities hosted by your practice. How you approach marketing will depend on your budget and the capacity of your team, however it’s definitely an area that demands focus if you wish to grow and become the best orthodontic practice in your area.

Becoming the best practice takes work, but with a growth mindset and the right team behind you anything is possible! If you’d like to find out more about how you can grow your orthodontic practice with DentiCare Payment Plans and start your journey to becoming the best practice in your area, contact our Provider Relations team today.